Who is HIP2B²?

Life after school can be challenging - that's why HIP2B² wants to equip school learners with vital life skills, such as analytical thinking, problem-solving, a love of learning and a curious mindset. Launched after Mark Shuttleworth's pioneering trip into space in 2002, HIP2B² is a unique initiative that aims to spur curiosity in the science and maths in everyday life. In this way it promotes the subject selection of maths and science for grade 10 to grade 12 among learners.

 

HIP2B² is all about edutainment - showing learners that subjects traditionally seen as "difficult" or "hard" can be loads of fun, while being important to their future success. We connect with learners on various immediate platforms, which are both easily accessible and informative. The HIP2B² website, magazine and TV show are engaging and fun, while the HIP2B² Brand Ambassador Programme, the iThink Challenge and roadshows get learners involved, interacting - and thinking.

Magazine

The HIP2B² magazine is a high quality quarterly publication distributed free of charge to 1 000 high schools across South Africa. Each issue explores a theme and encourages learners to delve into the subject themselves. We also have a subscription service so that learners can have their magazine delivered to their doorstep at a nominal cost.

Digital: Website, mobile, social media and newsletter

With over 4300 Facebook fans and over 77 000 MXit subscribers, the HIP2B² website,www.hip2b2.com, is a thriving online community where school-going teenagers can interact and broaden their general knowledge of everyday life in a fun and engaging manner. Learners can get inspirational entrepreneurial stories, insight into careers, information for school projects and post their own 'did you know' or 'ever wonder why' stories.

In the month of February 2011, we hit an unprecedented 6252 Unique Browsers and a whopping 23 144 Page Impressions on the website.

TV Show

Our popular TV show which used to air on SABC 2 on Mondays at 16.30 has sadly come to an end and still today, learners are calling for the return of this much loved programme.

Brand Ambassador Programme:

HIP2B² Brand Ambassadors are smart, focused - and cool! They are well-rounded learners chosen from diverse backgrounds to inspire their peers and actively engage with them and us.

iThink Challenge:

Think The Amazing Race meets The Weakest Link...and you have the iThink Challenge! This energetic event pits teams from schools all over South Africa in a nail-biting race consisting of tasks, challenges and riddles testing learners' knowledge and ability in STEM-based activities. A regional round in each of the nine provinces takes place over National Science Week. For more information regarding iThink, contact Johan van Lill on 021 976 3366.